The Love Revolution Shoe is made with low-impact Organic cotton, and locally sourced tree-tapped Fair Trade natural rubber, certified by the The Fair Rubber Association who contribute to an improvement of the working and living conditions of the primary farmers and producers of the natural rubber. Members of the association pay a Fair Trade premium for every kilogram of rubber they buy – the association ensures that this money reaches the supplier partners.
The shoe is made in a Sedex certified family-owned factory in Sri Lanka and contains a locally-sourced coconut-fibre Foot Mattress. The sole of the shoe is stitched to provide greater durability.
Fashion Revolution is a global movement calling for greater transparency, sustainability and ethics in the fashion industry. £5 from every sale of the shoe will go towards supporting The Fashion Revolution Foundation (registered charity no. 1173421).
6 years on from the Rana Plaza factory collapse that killed 1,138 factory workers and injured thousands more forming one of the worst modern-day industrial disasters of all time, there remains little progress for workers’ rights and freedom of association. In Bangladesh, thousands of workers continue to lose their jobs for striking for improved pay & rights.
Footwear accounts for 17% of global apparel carbon emissions and yet it continues to be on the periphery of the sustainability agenda. Like fashion, footwear is a highly pollutive, human resource-intensive industry involving toxic chemicals and human rights abuses, particularly in the developing world.
Po-Zu aims to change this, by showing that shoes can be made in a sustainable way with respect to people and planet. Mixing niche sustainable fibres with traditional shoe crafting methods, Po-Zu are pioneering a new way of making shoes. Like a coconut falling from a tree, the soles of Po-Zu have coconut husks or bouncy natural rubber foam Foot Mattress™ to protect the wearers as they walk.
“Shoes should be things you fall in love with and created to last using the highest quality natural components and renewable, low impact materials wherever possible, by workers who are treated fairly.
“We should all buy less, buy second hand, wear our shoes and clothes longer and if buying new then support young and sustainably minded and fair trade designers and brands such as Po-Zu, and always ask those powerful questions like #whomademyclothes because it lets those brands know their customers care and expect better.” Martine Parry, PR expert at Fashion Revolution.
Sven Segal, Founder and Creative Director of Po-Zu says: “As consumers, brands and activists, we all need to protest the harmful effects of the footwear industry and demand better standards and transparency across the board.
In creating this sneaker we aim to show the link between the people who make our shoes and the people who wear them, whilst supporting local communities and building livelihoods through fair trade.”
View the story behind Po-Zu's shoes, watch Walk With Us.
Interested in learning more about how Po-Zu's producers craft our shoes? Watch 'The Making of' Series, a series of videos which show step by step.