April 27, 2017


Po-Zu supports Safia Minney's SLAVE TO FASHION book launch

Monday was the fourth anniversary of the Rana Plaza disaster where over 1,000 people died 24 May 2013 - It was the start of Fashion Revolution week, and saw the Po-Zu team at the book launch of our Managing Director Safia Minney's SLAVE TO FASHION - an investigation into modern slavery within the fashion industry.

Safia was joined by over a 100 key influencers, journalists, and contributors, including
Livia Firth, Eco-Age
Baroness Lola Young
Caryn Franklin, Fashion Commenter
Kate Lewis and Martine Parry Fairtrade Foundation
Cindy Berman, Ethical Trade Initiative
Geetie Singh-Watson, Riverford at the Duke of Cambridge.

Safia says: "As consumers we have a voice and should use it on behalf of the voiceless. Through shopping for ethical brands, asking questions of the high street and online brands and in our professional and personal roles. We all have a powerful role to play in raising awareness of and helping to eradicate modern slavery." 




If you've not yet ordered your copy of SLAVE TO FASHION - we have exciting news, be one of the FIRST 20 people to order a pair of Po-Zu's SS17 collection this weekend, and we'll send you a FREE copy of Safia's book. It is an amazingly informative read. - and will make you think about who made your clothes, and of course, who made your shoes. CLICK HERE TO ORDER YOUR PO-ZUs.


"What gives this book unique power is Safia has lived every page of it in her lifetime fight to shine a light into the darkest corners of fashion's best kept secrets. What emerges is a painful portrait of unnecessary suffering but also a mush needed road map to anyone intent on making a better world." - Andrew Morgan, filmmaker and director of the 'True Cost' film.

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April 21, 2017


The Ello shoe Video – Let’s make a Fashion Revolution in footwear too

Fashion Revolution has captured the imagination of millions of people internationally.  People are thinking about Who Made Their Clothes and turning their clothes inside out to demand this information from their favourite fashion brands. Four years after the tragic collapse of the Rana Plaza building in Bangladesh, killing over 1,000 garment factory workers and injuring thousands more, the public are demanding change. The True Cost documentary and the Greenpeace Detox campaign also have hugely heightened awareness and put pressure on brands to clean up their supply chains. 

At Po-Zu we take ethics very seriously indeed.  It runs central to the trailblazing character of our company and community.  Here we show the Ello shoe made of pineapple leaf fibre, a vegan alternative to leather, being turned inside out in the unique handcrafted shoe making process. For me, crafting shoes, has become poetry in motion…

By Safia Minney

April 21, 2017


Turning the shoe industry on its head: Shane Scarth dances for Po-Zu



Shane Scarth 22 is a talented dancer who repertoire spans from ballet, contemporary and breakdancing. “I loved the shoes, they are so comfortable and that they are made with respect to the people who make them and the planet is awesome”, says Shane.  Shane danced for the new Po-Zu ‘Turning the shoe industry on its head’ campaign in the Brisk shoe - made in organic cotton, and the Sneak - made in chrome-free leather. The campaign aims to show how beautiful shoes can be made in harmony with the environment and the people who make them.

April 12, 2017


Chocolate-Free Easter treats from Po-Zu

Treat yourself to 15% off any orders on our website, plus, our gift to you... receive a FREE signed copy of Slave to Fashion written by Safia Minney, when you spend £200 or more at Po-Zu.com
Enter the code EASTERWEEKEND15 at the checkout for your 15% off

Valid until Midnight Monday 17th April 2017 GMT (and FREE UK delivery too!)

And if you'd like to know more about Po-Zu, from our founder Sven Segal, watch this fun interview shot by television presenter and eco blogger Kate Arnell:


April 03, 2017


The COUNTDOWN to the Star Wars Shoes by Po-Zu Pre-Orders has began!

You may have noticed a change to our website today!

YES - we have gone into 'countdown mode' - you will be able to place your orders for our "Star Wars™ Shoes By Po-Zu" collection on May the fourth 2017 - 30 DAYS TO GO!
So count down with us. Keep an eye out for the hashtag #StarWarsShoesByPoZu for all the news, and to get in line to be one of the first to order your very own pair!
We hope to see some of you at Star Wars Celebration Orlando later in the month (more of that here, including a chance to win $500 to spend on the collection).
Please click to Retweet

< Tweet this... and May the fourth be with you!
March 31, 2017


WIN - Pineapple Leather-Alternative Shoes and SLOW FASHION book by Safia Minney

It's all about the pineapple this week! 

We've had brilliant fun explaining to Press (and our gorgeous models from our SS17 photoshoot, that our Spring Summer collection consists of shoes and sandals made from sustainable (and vegan) materials such as Pineapple Leather-Alternative and Cork, and the warmer spring weather has got us in a bit of a party mood!

So to celebrate this weekend, we thought you might like to join in with a bit of a giveaway... how would you like to WIN a brand new pair of Pineapple-Leather shoes?-) We've bundled this with a signed copy of Safia Minney's book SLOW FASHION*

A wonderful prize worth $184/£148**. If you would like to be in with a chance of having these shoes on your feet, and a read of this inspiring book, then simply follow the rules below.

How to enter our Giveaway:

Tell us how you like your pineapple, (we like ours with vegan cheese on a cocktail stick, seventies style!) and tag a friend in the comment section of our Instagram post dated 31/03/17, and we will count each comment as an entry (so the more you comment and tag, the more chance you have of winning).

The giveaway is open worldwide, and we will choose a winner by random on the 07/04/17.

Good luck! 

Sven Segal, Po-Zu's founder and designer, has really enjoyed using Pinatex to create this season's collection "Pinatex is an amazing new material that we started to use last season -  a great vegan alternative to leather, made from the fibres of the pineapple leaves. Beyond it being sustainable I love the texture, look and feel too".

*Safia Minney: SLOW FASHION - This book curates pioneering people and projects that will inspire you to be part of the change. International names include Livia Firth, Zandra Rhodes, and Lily Cole. American change-makers include Andrew Morgan, filmmaker (The True Cost, a ground-breaking documentary that asks us each to consider who pays the price for our clothing), and Dana Geffner (Fair World Project).

Slow Fashion profiles the people bringing the alternatives to the mainstream: designers, labels, and eco-concept stores across the world; fair trade producers; campaigns that are re-designing the fashion economy; and the fibres and fabrics which are making a difference.

Terms & Conditions



Your entry is only valid if you have commented and tagged a friend. No purchase is necessary to enter the competition. We cannot accept responsibility for entries that are lost, delayed or which are not received for any reason.
The competition is not open to employees (or members of their immediate families) of Po-Zu.com or any other participating company.

The closing date for the competition is Friday 7 April 2017 at midnight (GMT). The winner will be chosen at random from all the entrants.
We will notify the winner by direct message on instagram. If we do not get a response to the 'DM' within two days, the prize will be offered to a runner-up. You can find out who has won a particular competition by contacting Po-Zu at contact@po-zu.com

**Winner selects your choice of Pinatex shoes from our website.

The winner will be announced w/c 10.04.17, we appreciate your patience while we verify all the entries. Good luck! Per Instagram rules, we must mention this is in no way sponsored, administered, or associated with Instagram, Inc. By entering, entrants confirm they are 13+ years of age, release Instagram of responsibility, and agree to Instagram's term of use.

And never fear, if you are not a fan of all aspects of social media, and would like to enter too, we will pop your name into the hat if you email us at contact@po-zu.com with the subject "Pineapple Leather-Alternative Prize".



March 28, 2017


We are flying to Star Wars Celebration Orlando

Hi I'm Matt, and I work with Po-Zu at our London office.

I am thrilled to announce that Po-Zu will be showing at the Star Wars Celebration in Orlando, USA in just over a couple of weeks! (April 13-16th)

Not only am I excited to be going back to Orlando where I spent many family holidays as a child; it's a great opportunity to meet and talk to many Star Wars fans about our Star Wars / Po-Zu collaboration.

My colleague Kate and I, along with the wonderful volunteer Liz, will be at BOOTH 2650 armed with shoe samples of the collection and massive smiles on our faces. Pop along and see, touch and feel the Po-Zu / Star Wars boots and sneakers for yourself, AND, enter our competition which we will be running during the event, for your chance to win $500 to spend on this unique collection! 

I'm undecided which pair I will be wearing during the show, one of my favourite styles are the Resistance: 

I can't wait for this galactic ride! I am also hoping there will be some time to go and check out the theme parks! 

May the force be with you and see you at the show! 

Make sure you are following us on Social Media and join us on our journey if you can't be there yourselves... @Po_Zu  and if you liked this post, do click below to ReTweet the Tweet using this hashtag:   


March 24, 2017


Spring - Summer 2017 - Behind the scenes by Safia Minney

It’s such a joy to shoot with a high-energy team that feels like family. Models, Alex and Christian, two of my favourite models, joined stylist Andie Redman and film maker Chris Nicholson Price - all friends for years since shooting for People Tree – Sven, Chris and I photographed and filmed the new Po-Zu collection.

women's SS17 po-zu.com/collections/womens
men's SS17 po-zu.com/collections/mens

Like an earthworm…

Footwear marketing gets you crawling on the floor.  Unlike photographing clothing, your angle changes.  I love this new perspective.  Although my organic clothes get filthy more quickly as I clean the studio floor with my body.  I feel like an earth worm (and as many of you know, as an advocate for organic cotton, I am a great fan of earth worms!) I digress..  It is fun shooting Po-Zu shoes and thinking about the Portuguese craftsmen and women I saw making them just weeks before and the care that has gone into every material and stitch.

It’s great working with Sven, the Founder at Po-Zu, he’s very creative and a real social entrepreneur with a razor sharp eye for detail and I know how thrilling it is to see the products that you designed and then photograph them.  This collection he developed a new cup sole made out of natural rubber,  sustainable materials such as Pinatex, Cork and organic cotton into the Ello, a feminine range of Audrey Hepburn style pumps for women and the cool Sneak for men.  I get the impression that AS he is shooting he is designing the next, next, next collection.  For me, with our lovely new marketing exec Kate; Chris and Andie, we are excited to shoot using clothing from other ethical fashion brands like: Maharishi, People Tree, Thought, Hiut Denim and Monkee Jeans and bring the shoes to life for you.


March 15, 2017




"Sir, Resistance fighters! We need more troops. " – Stormtrooper

Stormtrooper Po-Zu x Star Wars

The First Order’s infantry units wear stark white armour derived from that worn by the Republic’s clone troopers and by the Empire’s Stormtroopers. Members of this new generation of Stormtroopers are trained from birth, growing up with unit designations instead of names and fed a steady diet of First Order propaganda to ensure absolute loyalty.

Inspired by the First Order Stormtrooper boots, as featured in Star Wars:™ The Force Awakens.

A rather perfect complement to every Stormtrooper outfit, or, possibly more chic with a pair of skinny black trousers.

The iconic boot will be available for sale to the general public from August 2017 for women’s, men’s and children.

Featuring an embossed Betaplast helmet detail, a concealed inside zip, a removable memory-foam Foot-Mattress™ in latex and cork, and a high performance grip natural rubber cup sole.

In case you missed the news on our other Star Wars™ co-branded releases click here for Resistance and Rey, Poe and Chewie and BB-8.

For hi-res images please contact press@po-zu.com

P.S. If you enjoyed this post, feel free to repost it on instagram, share it on facebook or share the tweet:


March 02, 2017




"Where do you come from?" - Rey 
[BB-8 "beeps"]
"Classified, really? Me too. Big secret". – Rey

BB-8 our best kept big secret; this is how we roll…

BB8 Po-Zu Star Wars

These on-trend high-top vegan sneakers are sure to add a splash of colour to your wardrobe - taking the Autumn-Winter 2017 orange hue forecast by storm.

Core features include a BB-8 droid badge in rubber, organic cotton upper and lining, quilted rear hexagonal panel, cushioned tongue, removable memory-foam Foot-Mattress™ (allows orthotics placement) in latex and cork, and a high performance grip natural rubber cup sole.

The BB-8 Sneakers will be available for sale from August 2017 for both women’s and children.

A skittish but loyal Astromech droid, BB-8 accompanied Poe Dameron on many missions for the Resistance, helping keep his X-wing in working order. 

When Poe’s mission to Jakku ended with his capture by the First Order, BB-8 fled into the desert with a vital clue to the location of Jedi Master Luke Skywalker.

In case you missed the news on our other Star Wars™ co-branded releases click here for Resistance and Rey, Poe and Chewie.

For hi-res images please contact press@po-zu.com

P.S. If you enjoyed this post, feel free to repost it on instagram or share the tweet:


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