After launching our first BRISK trainers with a unique built-in Foot-Mattress™ 8 years ago (and perfecting it ever since), we are thrilled about our PACE style of trainers, which brings together unique sustainable design and comfort features.
We challenged ourselves to design a sustainable alternative to the commonly used synthetic EVA (Ethylene Vinyl Acetate) running shoes midsole*. After churning through quite a few prototypes, we have successfully constructed it from Portuguese cork, which is not only biodegradable and renewable, but its also featuring some remarkable technical properties.
Cork is a naturally springy material that can absorb huge amounts of energy, and it is also an exceptional insulator; even NASA uses it in their rockets!
Robert Hooke, an English physicist who discovered the honeycomb-like structure in cork using a primitive microscope back in the 17th century, came up with the law of elasticity. He also coined the term "Cell" for the individual compartments he saw in the cork cellular structure.
*Midsole: The midsole is sandwiched between the upper and the outsole - typically found in running shoes. It’s the most important shoe component in terms of cushioning and stability.
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Meet Sven, Po-Zu's founder and shoe designer. Introducing @Po_Zu's followers to his newest shoe to the 100% vegan mainline collection. Made from 100% recycled polyester mesh, cork and natural latex, in the new colour grey, this men's trainer is flying off the shelves already.